Techniche is the annual-techno management festival of IIT Guwahati. As a core team member of Brand and
Communication Team of Techniche, I was given a task to design and conceptualize the website of techniche'14.
One of the major task was to organize details of over 70 events which are held during the fest. A comprehensive study was done and a structured information architecture was created after performing user surveys and card sorting. Performed user testing against paper prototype and applied insights to concept validation and design improvement. Strong graphical user interface in conjunction was created give a festive outlook to website.
